Stand in the middle of your room, away from any technology and ask a question about your business. Did you get a response from any of the technology around you? If your answer is No, you should read this book. Like the shift to the Internet in the early 2000s, most businesses will be unprepared for the disruption that is occurring today around them. Today, the world is rapidly shifting away from webpages and search engines to Ambient computing or voice assistants supported by Artificial Intelligence. The majority of these devices do not have displays and only accept the querent's voice commands to complete a request. You will find these voice assistants in a growing number of vehicles, mobile devices, smart speakers, Televisions and appliances.