This course is a step-by-step framework of the best practices for authors to connect their brand and readers on a human level. Even if you have no previous branding knowledge and/or experience, at the end of this course, you will learn how to identify and create a professional author platform. You will also be able to create a strategic plan to attract your target audience.The perfect student for this course is a self-published author looking to create and solidify a professional platform that will help them to stand out in the competition, connect with their readers in a personal way, and sell books. This is the workbook to the Udemy course of the same name.