蛻變之沿: 發展,進化,並且茁壯成長 (Traditional Chinese Edition)
蛻變之沿: 發展,進化,並且茁壯成長 (Traditional Chinese Edition)

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《蛻變之沿》(Caterpillar‘s Edge)在亞馬遜上曾被評為100本最佳經濟管理書籍,並被各所大學推薦給MBA學生作為教材。本作品探索了企業該如何在如今快速發展中的世界中適應和生存等重要問題,並且影響過全世界各地多所企業的決策。無論企業大小,領導者們都需要學習不同的「遊戲規則」,以此存活於這變化無常的世界之中。他們必須接受瞬息萬變且不確定的局面,但可以持續利用這一局面以提高盈利能力。他們必須相信自己是有潛力成為破繭而出的成功企業。為什麼我們必須擁抱未來的變化?通過揭示束縛人們的「癮」以及影響我們行為的真相,本書展示了如何通過消除「大數據」周圍的所有困惑完成十六個突破。就是這樣一本書飽受業界人士的大力支持。KPMG的首席執行官Lynne M. Doughtie高度贊揚《蛻變之沿》,認為席德書中的思想能夠幫助許多創業者避免錯誤的決定,迂腐的策略,並且給予人們一個新的角度來觀察問題。美國銀行的Peter Fox曾評價《蛻變之沿》是一本「與眾不同,耳目一新,令人震撼的一本書」。南加州大學馬歇爾商學院的系主任James Ellis也高度贊賞了席德的書,並且認為裡面所寫的策略是如今成功的要素之一。

  • Released: February 24, 2020
  • Author: Sid Mohasseb
  • Rating: 5
  • Publisher: Ebook Digital Agent
  • Total Page: 250 pages
  • File Size: 20000 KB

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